Online Marketing Research For Speakers Using Keywords
June 28, 2009 by Julia Hidy
Filed under Speaker Marketing
by Angela Wills
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If you have a website, or even read any information on creating a website, you’ve most likely heard that you should use keywords on your site.
Keywords are so much more than just words. Let me give you my definition: |
- Keywords or keyword terms are specific terms or phrases that people use in the search engines to find what they are looking for online.
Most of the time people are looking for information. So they type in the keywords relating to what it is they want to find.
What does this mean to you?
It means keywords are a goldmine of information telling you exactly what people want when they are coming to the search engines. It means it’s just silly for you to pick out two or three keywords, slap them on your website and call it a day.
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